Mind Your Sleep
For your Wellness

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The Neck Pain & Sleep Reset Kit™ by Unusually Usual is more than just a pillow alone. It's a scientifically validated system designed to help you regain your physical wellness in the age of digital strain.
30+
Years of experience
Years of team experience as public health, body mindfulness and rehabilitation experts.
89%
Satisfaction rate
The percentage of the total amount of customers who are satisfied using the wooden pillow by Unusually Usual.
17K+
People supported by Unusually Usual
Number of people who already made the decision and linked their own  sleep wellbeing with the wooden pillow by Unusually Usual.

Health Problems We Tackle

Because widespread of screens usage, the phone neck syndrome has influenced an incredible number of the Earth population.
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Phone Neck 101:
Causes, Effects and Fixes

65.7% of the global population is online
Americans spend an average of 7 hours and 3 minutes
on screens, equal to the amount of time we should spend sleeping
Read article
Phone Neck Syndrome

Why are we talking about the pandemic usage of the screens especially phones?

Because widespread of screens usage, the phone neck syndrome has influenced an incredible number of the Earth population.
Explore more
Phone Neck Syndrome

How to counterbalance the negative effect of the prolonged screen usage?

According to the human anatomy and physiology, a wooden pillow under the head, while you're sleeping, will provide you with the desired effect and counterbalance the negative influence of over lasting phone usage time, preventing you from the text neck syndrome.
Solution

Transform your health

100% organic

Good for your body-and the planet.
Zero-off gassing or synthetic components

optimal temperature

Temperature regulating properties of the wood proven to maintain the ideal sleep temperature of 65-68°F (18-20°C) preventing sweating of your head!

Reduced eye strain

From hours of screen time-ophthalmological research confirms that proper head positioning  significantly reduces ocular pressure and digital eye strain

Immediate relief

From tension headaches and neck pain. Reduced muscle tension and morning stiffness reported by 89% of individuals

Enhanced circulation

Clinical research demonstrate proper neck alignment increase cerebrospinal fluid and blood flow by  up to 30%

Deeper, restorative sleep

Without pharmaceutical aids. Studies show that the natural material promote longer periods of REM sleep compared to synthetic alternatives

Designed For All Sleep Positions

Neck Pain & Sleep Reset Kit™ by Unusually Usual — proprietary design based on anthropometric research across diverse body types.
Side Sleepers
Back Sleepers
Stomach Sleepers

HEIRLOOM,
NOT A PURCHASE

While other wellness products come and go, our wooden pillow is crafted to become a family treasure
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Lifetime Warranty* that reflects our absolute confidence in quality
Money-Back Guarantee* after 90 days if you’re not satisfied with our product
Environmentally sustainable materials harvested with respect for nature
Timeless design for any bedroom aesthetic. The last pillow you'll ever need to buy

Transform your health
While You're Sleeping

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It may sound unusual — but this is a game-changing tool and method you’ll fall in love with.



The Neck Pain & Sleep Reset Kit™ by Unusually Usual is purposefully designed for optimal neck and spine alignment. It supports your body’s natural curve while you sleep — helping to relieve pressure, reduce pain, and restore balance to your whole body.

Loss Aversion: "Each night you delay addressing your neck alignment, your cervical spine moves further from its natural curve. The longer you wait, the longer recovery takes."

Don’t just take our word for it

Rastislav Dluhy

Priest

"This is a discovery for me. I slept on a book for a couple of months, now it's been a year like on a wooden pillow. I look very strange to everyone (and my children). But when I wake up, I feel that I slept well, nothing ever hurts. Even if I do not sleep enough, I feel myself fully rested. Lately I always sleep well. Thanks Ilona for such a discovery, for the journey to self-discovery!"

Milda Lukoseviciene

Math teather at Gymnasium of Kaunas University of Technology

I started sleep on the wooden pillow under Ilona's advice.Not everything was smooth sailing. The stiffness of the pillow sometimes prevented me from falling asleep so I managed to put a regular pillow nearby-just in case. Soon it became unnecessary. The most important discovery-the hands stopped melting, my hump was getting smaller.

Dr. Lina Sulciene

Associate professor of philosophy at Vytautas Magnum University, Lithuania

Julija Braukylienė

Psychologist

"During my work, I have to sit a lot in front of the computer, which makes my hump increase. A wooden pillow not only helps to correct my posture, but also gives me the gift of a good night's sleep."

Dr. Arturas Lukasevicius

Professor at Vytautas Magnum University, Lithuania

Romas

“When I heard about the wooden pillow, I was very surprised: "How can you sleep on such a hard base!?"I attended Ilona's step-by-step workshop and decided to give this pillow a try. Wishes really do come true-I got a wooden pillow by Unusually Usual as a gift! I was ready for a serious test 🙂 It took a week for the wooden pillow to become normal'. I really feel: "how easy it is to breathe".

Lijana Lukosiene

Teacher at the primary school of Kaunas

"I've been sleeping on a wooden pillow for over a year! This kind of sleep relaxes my neck muscles (the stiff neck is my problem) and I wake up without any pain. I also like to roll painful points on my head - it helps a lot!"

Egle Bagdoniene

Pharmacist, head of the pharmaceutical company

Doc. dr. Artūras Lukaševičius

Professor at Vytautas Magnum University

Health Problems we tackle

Phone neck syndrome

If you are here and reading this article, you are likely someone who has been suffering with “text neck” or “phone neck syndrome". The term "Phone Neck Syndrome" describes our health condition that develops from frequent usage of screens especially phones while we are texting and scrolling.

Read article

Poor posture

Poor posture goes beyond aesthetics and can have surprising and often overlooked consequences that significantly affect our health. From headaches, neck and lower back pain to shoulder pain and digestive problems, the effects of poor posture permeate various systems within our bodies.

Read article

Headache

Headache pain results from signals interacting among your brain, blood vessels and surrounding nerves. During a headache, multiple mechanisms activate specific nerves that affect muscles and blood vessels. These nerves send pain signals to your brain, causing a headache.

Read article

Back pain

According to the American Association of Neurological Surgeons, 75 to 85 percent of Americans experience back pain in their lifetime. Of those, 50 percent have more than one episode within a year.

Read article

We take your
Health & sleep seriously

Additional Features & Benefits

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All our woods are sustainably deforested and compensated through replanting projects.
How it is made

Luxury in simplicity

The Neck Pain & Sleep Reset Kit™ by Unusually Usual represents the perfect intersection of minimalist design and maximum effectiveness
Anatomically engineered for optimal cervical alignment
Hand-finished to smooth perfection using techniques refined over generations, precisely supports your cervical alignment
Proprietary design based on anthropometric research across diverse body types
Zero off-gassing or synthetic components
Show gallery
self-massage & rolling

using the main part
of the Neck pain & Sleep Reset Kit™

Work to reduce stress and promote relaxation in your environment. Self-massage or massage therapy may help ease the tension that causes ongoing headaches. You may also benefit from reducing stimuli and resting in a dark, quiet room.
Show gallery
self-massage & rolling

using the arch
of the Neck pain & Sleep Reset Kit™

Yes, massages may seem luxurious, but they’re also incredibly therapeutic. Sometimes headaches result from tension in the upper body due to muscle strain from poor posture or a rigorous workout routine. Massage therapy may be able to reduce chronic pain as well as ease muscle tension that causes headaches.
Show gallery
About Ilona

Together, We Can Do More

Ilona - is full time engaged as a health and body mindfulness expert, trainer, rehabilitation consultant, leader and speaker of the health trainings and workshops. She has been working in the field of public health all her conscious life.
Our story
Set of the wooden pillow by Unusually Usual
No items found.

Lifetime Warranty* that reflects our absolute confidence in quality

Money-Back Guarantee* after 90 days if you’re not satisfied with our product

Environmentally sustainable materials harvested with respect for nature

Timeless design for any bedroom aesthetic. The last pillow you'll ever need to buy

Neck Pain & Sleep Reset Kit™ by Unusually Usual

€ 405.00 
€ 937.00 

Compare Price

The highest value "Wellness Package" consists of the wooden pillow by Unusually Usual, wooden arch for self-massage and rolling, the wooden pillow accessory for an individual pillow height adjustment, the unique eco silk, linen or cotton pillowcases including all the other items of the stack.

Lifetime Warranty* that reflects our absolute confidence in quality

Money-Back Guarantee* after 90 days if you’re not satisfied with our product

Environmentally sustainable materials harvested with respect for nature

Timeless design for any bedroom aesthetic. The last pillow you'll ever need to buy

Value stack

Retail value

The Wooden Pillow by Unusually Usual

€297

The Wooden Arch by Unusually Usual

€79

The Pillowcases by Unusually Usual

€55-85

Lifetime Product Warranty

€197

90-Day Personal Email Support

€147

Shipping around the world

€25-55

BONUS: Bad Posture Reset Program Package

€77
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Claim 7% of the purchase price back by sending us a video testimonial. Send a video
Anti-sweating
Optimal temperature features of the wood.
Anti-allergic
Zerro off-gassing or synthetic components
Free Shipping
Complimentary for purchase of the 2nd KIT or  accessories
Easy Care
Convenient removable and washable covers.

Let’s Count & Compare

Investment in your Wellness: the lifetime value of improved sleep quality alone — makes the Neck & Sleep Reset Kit™ by Unusually Usual not just a purchase, but a profound investment in the highest quality of your sleep and life.

So, anyone of a new branded ordinary pillow costs usually from €100 to €200  or approx the similar amount in USD.
Taking care of yourself during the whole lifetime ( if we count 55 years of independent adult life) you'll buy such a pillow at least 27 times and will spend from €2 700 to €5 400, or approx the similar amount in USD. Wasting your own precious time and hard-earned money.

"So, you need to be changing your pillow, probably about once every 18 to 24 months, you need to be changing your mattress about every 7 years" Michael Breus, PhD Sleep Specialist is telling us: https://www.webmd.com/sleep-disorders/video/breus-touch-sleep

"The difference between a €100 to €200 pillow and the Neck & Sleep Reset Kit™ by Unusually Usual is the difference between masking symptoms and addressing their root cause. One is the consumable comfort. Ours is transformative healing"

Medical Comparison Frame

Physical therapy for neck issues
€300 per session × 8-12 sessions =
€2,400-3,600 per year
Massage therapy
€80-120 per session × ongoing monthly visits = €960 -1,440 per year
Prescription sleep aids
€50-200 per month × lifetime =€18,000-72,000

Pain Cost Calculator

How much is poor sleep costing you?
3 sick days per year from headaches/fatigue
€720 lost wages
Reduced productivity (conservative 10%)
€5,000+ annually
OTC pain medications
€240/ per year
Poor decision-making from sleep deprivation
Priceless
Total annual cost
€5,960+

Neck Pain & Sleep Reset Kit™ by Unusually Usual

One-time investment + Lifetime warranty
€375
Your cost per night over 10 years
€0,14
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The therapeutic progression:
What to expect?

Loss Aversion: "Each night you delay addressing your neck alignment, your cervical spine moves further from its natural curve. The longer you wait, the longer recovery takes."

Week 1-2

Adaptation Phase

Your body begins readjusting to proper alignment. Some users experience a temporary adaptation
 period as muscles long held in improper positions begin to release.

Future Pacing:
"Imagine waking up 90 days from now with zero neck stiffness, sleeping through the night, and having energy that lasts all day..."

Week 3-4

Stabilization Phase

Research shows 85% of the Neck & Sleep Reset Kit™ users report noticeable pain reduction and improved sleep quality by this
 stage. Morning stiffness decreases significantly.

A 2023 sleep study from the Nordic Institute of Sleep Medicine found that users of wooden pillows reported a 47% increase in sleep quality scores within just two weeks.

Week 5-8

Restoration Phase

Firm, contoured support during YOUR sleep helps restore the natural cervical lordosis (the healthy C-curve of your neck).  MRI studies demonstrate measurable improvements in disc hydration and nerve canal space at this stage.

Month 3+

Optimization Phase

Full adaptation to proper sleeping posture. Users report 77% reduction in neck pain, 68% reduction in headache frequency, and  89% improvement in overall wellness.

Courses of Body Mindfulness

Healing isn’t linear — but it’s real

Rooted in Attention

Body Mindfulness is the conscious cooperation of the mind and body during any physical action or exercise. It means focusing all your attention on the present moment, fully engaging in the action as you perform it.
Courses language:
Lithuanian 🇱🇹
Explore courses
Comming soon! :)
A quiet introduction

A little about me, without the pitch.

Ilona Navickienė
CEO of Unusually Usual

Where I Begin?

One never notices what has been done; one can only see what remains to be done. I am among those who think that science has great beauty

What I’ve Seen and Understood?

Healing isn't linear— but it’s real.

Why I Stay in Action?

Because Body Mindfulness changes everything.

Built for Real Life

My work is flexible, imperfect, and honest — just like the people it’s made for. I don’t chase performance. I build rhythms that support your growth

An Interview With Shawna Robins

Solving Insomnia: Ilona Navickiene of ‘Mind Your Sleep by Unusually Usual’ On 5 Proven Strategies to Help You Sleep Through the Night

17 min read · Aug 8, 2025
Read article on medium

our unique approach

I guide you back to what’s already yours.

Consulting Packages

Monthly advising, or project-based collaboration.
Comming soon! :)

Workshops Programs

Live sessions, online courses or structured experiences.
Comming soon! :)

Coaching Sessions

Personal support — coaching, consulting, mentoring or therapy.
Comming soon! :)

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Become an Unusually Usual ambassador

We’re on the hunt for Sleep & Wellness Ambassadors to help us spread the message of living healthier & happier.
And we’d love for YOU to join us.
Get rewarded for your sales and sharing
Earn up to 15% on every purchase that uses your code
Be the first to try & review our newest products
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FAQ

Are wooden pillows good for you?

It is especially helpful for stiff neck, shoulder pain, tension headaches, insomnia, back pain, and poor posture. Our website will help you get the most out of a wooden pillow and discover many uses you couldn't have imagined on your own.

Can I sleep on a wooden pillow?

The Wooden Pillow is an effective tool to release stress and improve sleep. With regular use, it can reverse chronic insomnia and help increase the time spent in deep, restorative sleep.

How to sleep correctly on the wooden pillow?

Sleeping on your back offers the most health benefits. It protects your spine, and it can also help relieve hip and knee pain. Sleeping on your back uses gravity to keep your body in an even alignment over your spine. This can help reduce any unnecessary pressure on your back or joints.

Is wooden pillow by Unusually Usual good?

A wooden pillow by Unusually Usual is a block of lightweight, strong wood ergonomically curved into a healing tool for your entire body. It is especially helpful for stiff neck, shoulder pain, tension headaches, insomnia, back pain, poor posture and your whole sleep wellbeing.

What is self healing with the wooden pillow?

The simplicity of the wooden pillow, however, belies the amazing things it can do. By eliminating tension, realigning your body, and rebalancing your energy, the wooden pillow unleashes your body's ability to rebalance and regenerate itself.

What is the right pillow for me?

The right pillow should keep your head, neck, and spine, all in neutral alignment, and support the natural curvature of your spine. Keeping a neutral spine not only alleviates neck pain, it also relieves pressure throughout your entire body.

Can I use the wooden pillow in order to reduce my stress?

Too much stress on your mind can lead to nights spent tossing and turning. The Wooden Pillow is an effective tool to release stress and improve sleep.

What is self healing with wooden pillow?

The wooden pillow is a self healing tool that relieves the effects of stress and tension in your body, especially in your neck and shoulders. It's a simple way to get your health back on track.

How many hours of restorative sleep do you need?

Deep sleep is essential for health and wellbeing. Most adults need around 1.5–2 hours of deep sleep per night. The Centers for Disease Control and Prevention (CDC) advise adults aged 18–60 years to aim for at least 7 hours of sleep per night. Around 25% of this should be deep sleep.

Can poor posture cause muscle tension?

Poor posture places extra strain on certain muscles and joints that have to work harder than others, resulting in fatigue, soreness and musculoskeletal issues. You might experience unexplained back pain or conditions that seem unrelated, like breathing issues or arthritis.

Neck Pain & Sleep Reset Kit™ by Unusually Usual

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